Program: HathiTrust Digital Library

  • Publisher: American Marketing Association
  • Print ISSN: 0193-9351
  • Electronic ISSN:
  • OCLC Number: 3968431
  • Validation: None
  • Retention: permanent
  • Institution: HathiTrust
  • Facility:
  • OCLC Symbol: HATHI
  • Holdings Format: Print
Materials Archive Action Date of Action Program Status/Note
1974/1975; 1976; 1974-1977; 1977-1980; 1978-1981; 1981
committed to retain 2011-09-15 HTDL