Journal of marketing theory and practice.

  • Publisher: Association of Marketing Theory and Practice
  • Print ISSN: 1069-6679
  • Electronic ISSN: 1944-7175
  • OCLC Number: 28129504
  • Subject: Marketing Periodicals.
  • Subject code: H
  • Publication history: Vol. 1, no. 1 (fall 1992)-

Print Holdings

Archiving Institution Program Holdings Description Retention
Harvard University JSTOR Archive (HJSTOR) HARV@JSTOR v.1:no.2-v.23:no.1 (Winter 1993-Winter 2015) retention period not specified
University of Illinois at Urbana Champaign Shared Print in Storage (UIUSP) Big Ten Academic Alliance (BTAA) Shared Print Repository v.1(1992)-v.20(2012) 20420630
University of La Verne (CLV) WEST, WEST Bronze v.1(1992) - v.2:3(Sum1994), v.3:1(Win1995) - v.3:2(Spr1995), v.4(1996) - v.6:3(Sum1998), v.7(1999) - v.13:4(Fall2005) December 31, 2035


Digital Holdings

Program Holdings Description
CLOCKSS v.2-v.31 (1993-2022)
EJSTOR (Oct 1992-Oct 2015)